SaaS SEO services

What each service actually involves

Service names mean very little in this category. Two agencies both selling "technical SEO" can do work that differs tenfold. Here is what sits behind each of ours.

Technical SEO

We compare what a crawler receives against what a browser shows. Then we check indexation coverage, crawl budget from log files, canonical logic on every template, click depth to your money pages, and Core Web Vitals per page type rather than one site-wide score. You get a fix list ranked by revenue impact, written so your engineers can act on it.

Intent research and keyword mapping

Sales calls first, keyword tools second. We pull the exact phrases your buyers use, the rivals they name unprompted, and the objections that keep coming up. Then we map each term to a buying stage and score it on your contract value rather than search volume. That usually flips the priority order teams arrive with.

Bottom-of-funnel page production

Comparison, alternative, category and integration pages. The conversion path goes in the brief before anyone writes. On comparisons we admit where a rival is genuinely better, because buyers discount one-sided pages and AI models now flag them.

Product-led content

Use-case pages written in the language of the job, not your feature names. Plus template libraries and free tools that solve one slice of the problem. These earn links on their own and show the product while they rank, so the visitor converts without a separate pitch.

Digital PR and earned links

We target the category roundups that pass authority and feed AI citations at the same time. Then original-data campaigns pitched to journalists, unlinked mention reclaim, and partner directory links. You see every placement with its live URL, anchor, real traffic, and whether that page ranks for anything.

AI search optimization

We build a set of twenty to fifty real buyer questions and run them across seven engines before we change anything. Then we re-run them on a schedule and log where you appear, how you are described, and which sources the answer used. Roughly seventy percent of the work happens on other people's pages, thirty percent on yours.

Conversion work

Not a separate CRO retainer. Every page we ship has a defined next step. We review conversion rate by page type each month, because one blended number hides the fact that comparison pages might convert at six percent while blog traffic converts under one.

Attribution and reporting

First-touch and last-touch fields in your CRM, page type tagged on every lead, a PQL threshold agreed with sales, and logged-in traffic stripped out so your own customers do not skew the numbers. Without this, none of the rest can prove its worth.